Thursday, September 20, 2007
Elderly Latin Rockers Also Willing to Exploit Nostalgic Fans
With live music in 2007 being dominated by highly-publicized reunion tours from bands like Led Zeppelin, The Police, Van Halen, Rage Against the Machine, Jesus and Mary Chain, Crowded House and more, one could say that a sort of reunion mania has swept the music world. While this is not exactly breaking news, reunion fever has also struck Argentina. Back in June, Soda Stereo announced that they would be getting back together and touring again after breaking up more than ten years ago.
While Soda Stereo is virtually unknown in the English-speaking world, the band was one of the biggest rock acts in Latin America from the mid 80s until their breakup in 1997. (Click here for a more complete bio in English.) Their early work was distinctly 80s, along the lines of bands like The Police and Talking Heads, although their lyrics were obviously in Spanish. Later albums expanded their sound, although if their newly released greatest hits collection Me Verás Volver is any indication, most fans prefer the old stuff. Here's video of the trio performing "Persiana Americana", one of their biggest hits, back in 1987. Their hairdos are especially enjoyable.
The Soda Stereo reunion extravaganza begins October 19 here in Buenos Aires with the first of five scheduled shows at River Plate stadium. The tour will take the band through much of Latin America and even includes a single date in Los Angeles.
Earlier today in San Telmo, Soda Stereo kicked the hype machine into overdrive by appearing on stage together for the first time since their breakup. The event was broadcast live on local television and saw the band perform two songs while commenting "you'll see the rest on the 19th". What they neglected to mention is that people hoping to see them on the 19th or any other night of their tour will have to shell out up to 260 pesos for a ticket. They must have thought fans could figure that part out for themselves.